Home page Articles SEO Why Location Marketers Need to Embrace Whimsical Visual Storytelling Why Location Marketers Need to Embrace Whimsical Visual Storytelling Posted: 2020-11-18 Recently, Facebook and Google made announcements that show how important it is for businesses to think visually with their location marketing. On April 10, Google rolled out a better way to search using images: a "similar items" feature that lets users use images to find items that look like a product they like. interests (for example, you can use a photo of the leather jacket Vin
Diesel wears in “The Fate of the Furious” to find a similar jacket). Meanwhile, Facebook has announced that the world's largest social network is launching a camera effects platform to accelerate the adoption of augmented reality. The message is clear: being jewelry retouching service visual isn't just useful, it's a requirement to compete today and tomorrow. The fact that major publishers such as Facebook and Google are pushing their ecosystem towards a visual future is the only reason for companies to take a closer look at how they are using all forms of visual storytelling to attract and retain customers locally.
An equally influential driver is consumer behavior. Consider some of these compelling signposts: Tweets with images get 150% more retweets than tweets without images. Instagram has over 700 million active users. In 2016, people sent 2.3 trillion mobile messages to each other using emoji. Visual content is expected to account for 74% of all internet traffic this year. In response, more and more brands are treating visual assets as important as their written content and data as they should.