This change, although it will increase the manufacturer's cost of sales, but competition in the market of the corollary, in particular to the telemarketing list products of homogenization of the era, increasing the path of the service function is to make the product more competitive in the market of the effective means. To make the telemarketing list sales path value must be from three aspects: 1. Give full play to the passage of the function, enhancing the passage of the promotional force, competitiveness, improve product market share, train and develop product brand advantage; 2.
Lower path cost, the telemarketing list scale and effectiveness between the grasp of balance; 3. Products according to the different stages of development, the use of Information Technology and network resources, and explore the sale of pathways of change and innovation. Today, the telemarketing list path of competition that almost all of the air conditioning manufacturers are required merchants to provide consumers with the installation service, and to pay the costs.
When sales of cosmetics and beauty parlor services jointly approached the female consumer, the manufacturer and the telemarketing list brand transformed into them an integral part of life wouldn't be far away. The path of transformation has the following characteristics: 1. Another provision of the shortcut, select the unconventional, non-mainstream sales channels; 2.the The telemarketing list use of Information Technology and the Internet to build their own path; 3. Make the path shorter, try a direct-to-consumer, in order to provide personalized communication services, and more fast and convenient exchange of Information; 4.